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Tony Ingham and Charlie Barwell founded the company in 1974, selling camping accessories from a garage beside the Cotswold Water Park before a 1980s mail-order catalogue carried them beyond the local trade. National growth followed, and the first London shop opened in the West End in 2004. Today the retailer stocks brands such as The North Face, Berghaus, Helly Hansen, Mountain Equipment, Scarpa, and Merrell, and is a recommended supplier for both the National Trust and the Ramblers. It now sits within the AS Adventure Group, alongside Snow and Rock, Cycle Surgery, and Runners Need.

