- All
- Deals
- Coupons
- Sales
- Expired
Maui Jim got its start as a humble sunglasses stand on Lahaina's beaches in 1980, then changed the game in 1983 with PolarizedPlus, the world's first patented lenses engineered to kill glare and UV while amplifying color and clarity. That breakthrough turned it into Hawaii's best-selling premium sunglasses brand, and after acquiring RLI Vision in 1996 the company set up headquarters far from the surf, in Peoria, Illinois. By 2015 Maui Jim ranked as the world's third-largest sunglasses maker, offering more than 125 styles across 100-plus countries. In October 2022 it joined Kering, the luxury group behind the eyewear lines of Gucci and Saint Laurent.

